TRANSMOTION
May 21st and May 22nd, 2004

Project: Transmotion, a mobile art installation on an 18-wheeler flatbed, measuring 45’ x 8’, drove through all five boroughs of New York City. The construction on the flatbed, fabricated by nine artists, served as both art transport
and artwork; art about art transportation.

Alois Kronschläger, Transmotion’s architect, incorporated the artists’ individual contributions into the flatbed blueprint, highlighting the relationship between aesthetics, movement, architecture and environment.

The Renaissance saw the introduction of the stretched canvas, an invention that fundamentally changed art commerce. The Medici family moved artwork between private collectors and in doing so, established a more open art market no longer limited to site-specific frescos. Project: Transmotion expands on this now familiar infrastructure and carries the artwork to the public at large.

The truck cabin, the private domain of the driver, will broadcast to the public through CB radio airing conversations, weather, traffic reports and contemplative love songs. A combination of Mad Max renegade stylings, 1970s lowrider rococo tailfins and glossy corporate finishes allows the viewers a voyeuristic glimpse of the trucking culture. By removing the walls of the truck, Project: Transmotion exposes what is usually hidden from view.

Artists included Diane Carr, Elaine Chow, Boyce Cummings, Kate Gilmore, Tom Lendvai, Alois Kronschläger, Christopher Reiger, Anne Spurgeon and Robyn Winston.

Project: Transmotion was sponsored by The Lower Manhattan Cultural Council, The Austrian Cultural Forum and The Waskowmium.